Polygon has carved out a strong position in the field of ETH scaling by launching an assortment of fast, low-cost, and sustainable transactions. Since launch, Polygon has landed an overall of world class partnerships from around the globe in industries like fashion, finance, music, sports, social media, and telecommunications.

From Nike’s .SWOOSH platform to Google Cloud’s infrastructure partnership, it’s clear to see there is more of a growing real-world adoption of Web3 technologies, including how crucial Polygon is to this adoption.

In this guide, we will highlight 12 of the biggest and most influential Polygon partnerships by 2025 – including what the partnership means, how Polyogn’s ecosystem and tech is involved, and how the partnership has or is changing the game in its field.

1. Nike: Digital Fashion with .SWOOSH on Polygon

Launch year: 2022
Industry: Fashion, NFTs
Use case: Digital collectibles, community engagement

Nike launched .SWOOSH – a Web3 platform with Polygon as the blockchain infrastructure – in 2022, and made digital fashion and co-creation a real possibility for consumers. Users are able to design, trade, and wear NFT-based virtual sneakers and apparel on the .SWOOSH platform.

The first-ever NFT drop with .SWOOSH took place in 2023, allowing Polygon users to acquire limited-edition virtual sneakers (in the metaverse) for the very first time. Polygon and its low gas fees and environmentally friendly Proof-of-Stake architecture made it the ideal blockchain enabling Nike in the metaverse.

Strategically, this partnership enabled Polygon to carve out a leading role in the world of digital identity and virtual product ecosystems during a time when brands were beginning to engage more with consumers in the metaverse.

2. Starbucks: Reinventing Customer Loyalty with NFTs

Launch year: 2022 (ended 2024)
Industry: Retail, Hospitality
Use case: NFT loyalty rewards

Starbucks teamed with Polygon to launch Starbucks Odyssey, an NFT-based extension of Starbucks Rewards. The site allowed users to earn NFTs in the form of digital stamps by completing interactive journeys like trivia, promotions, and store visits.

Each NFT provided access to unique offers like limited-run merchandise or virtual coffee experiences, and all supported on Polygon’s seamless infrastructure. Even though Starbucks sunset the program in early 2024, it was a very powerful case study on the integration of blockchain-based loyalty programs, defined contextually without complicated crypto onboarding.

Launch year: 2022 (ended 2023)
Industry: Social Media
Use case: NFT display, digital ownership

In 2022, Meta chose Polygon as one of the first networks to provide NFT integrations on Instagram and Facebook. Users could get connected to their wallets and be able to display NFTs—specifically art and collectibles—on profiles.

By leveraging Polygon, Meta secured a scalable and environmentally sustainable solution for users worldwide. However, in March 2023, Meta put its NFT initiatives into the vault amid broader tech layoffs and changing priorities.

While it was a short-run endeavor, the NFT integrations were a huge step in introducing Web3 tools to Web2 platforms, and bringing the idea of NFTs to millions of non-crypto users worldwide.

4. Reddit: 18 Million NFTs Minted with Polygon

Launch year: 2022
Industry: Social media, Community platforms
Use case: NFT avatars

Reddit made a big leap into Web3 by introducing its collectible avatars on Polygon. Users could buy and customize NFT avatars (which were often stylized versions of the Reddit alien, Snoo) and use them as profile pictures.

Reddit purposely obscured the crypto language, allowing users to buy avatars with credit cards while behind the scenes, Polygon was taking care of the blockchain magic. In 2023, Reddit minted more than 18 million NFTs, one of the largest NFT projects ever.

5) Mastercard: Launching a Web3 Music Accelerator on Polygon

Launch year: 2023
Industry: Finance, Music
Use case: NFT ticketing, artist empowerment

In 2023, Mastercard collaborated with Polygon to launch the Mastercard Artist Accelerator—an initiative focused on helping up-and-coming artists to grow their music careers by using Web3 tools.

Five selected artists leveraged mentorship, marketing assistance, and the ability to mint and sell music-inspired NFTs on Polygon. Fans gained access to exclusive content as well as unique experiences by purchasing NFT passes, secured by the speedy and affordable Polygon blockchain.

This case study illustrated how financial powerhouses are willing to unlock NFT and creator focused Web3 ecosystems outside of payments.

6. Warner Music Group: NFT Marketplace for Artists and Fans

Launch year: 2023
Industry: Entertainment, Music
Use case: Digital collectibles, music streaming

Warner Music Group (WMG) partnered with Polygon and blockchain start-up LGND to create LGND Music, a marketplace for music NFTs, to allow fans to stream, trade, and own digital music assets in a decentralized manner.

Now, WMG artists can issue exclusive audio NFTs to their fans in a way that allows for real-world monetization of digital assets without using an intermediary. Polygon will be powering the backend so transactions are fast and inexpensive.

The partnership promotes Polygon as the scalable chain for music use cases.

7. JPMorgan: Institutional DeFi Pilot Using Polygon

Launch year: 2022
Industry: Banking, Finance
Use case: Cross-border DeFi, tokenized currencies

In a landmark transaction that took place in 2022, JPMorgan completed its first live DeFi transaction in a public Blockchain on Polygon. The pilot was done in conjunction with the Monetary Authority of Singapore as part of project Guardian.

JPMorgan utilized Polygon to trade tokenized Singapore dollars and Japanese yen while leveraging a modified version of the Aave protocol. The aim was to test how regulated financial institutions can leverage public blockchains for efficient and low-cost foreign exchange trades.

8. Adobe Behance: NFT Portfolios for Creators

Launch year: 2022
Industry: Creative Software, Design
Use case: NFT minting for digital artists

Adobe’s acquisition of Polygon and subsequent integration with Behance, their creative portfolio platform, allowed users to mint and showcase NFTs based on Polygon’s blockchain. This gave millions of artists a blockchain-agnostic way to tokenize their works at a low fee, with a lower carbon output than Ethereum.

Behance users were able to mint NFTs with a few clicks, and they were fully identifiable on the user’s online profile. The mutually beneficial partnership fit perfectly into Adobe’s mission of supporting creators in the Web3 economy, and Polygon’s incubating product made access to minting NFTs easy, low fee, and carbon light.

9. DraftKings: Fantasy Sports and NFTs on Polygon

Launch year: 2021 (ended 2024)
Industry: Sports Betting, Fantasy Leagues
Use case: NFT marketplace, gamified digital collectibles

A collaboration established in 2021 led live sports betting giant DraftKings and Polygon to launch the DraftKings Marketplace – a marketplace for NFTs associated with athletes, leagues and fantasy contests.

With drops like Tom Brady’s signed collection, DraftKings was able to allow large numbers of NFT ‘drops’ with Polygon’s blockchain network without introducing any cryptocurrency complexity, and since DraftKings had established itself on Polygon and become working validators on that network they showed technical commitment as well.

The project was ultimately shuttered in 2024 due to regulatory issues, demonstrating the current limitations of NFT products in the U.S.

10. Google Cloud: Scaling Polygon’s Infrastructure

Launch year: 2023
Industry: Cloud Computing, Web3 Infrastructure
Use case: Blockchain node hosting, zkEVM scaling

Google Cloud and Polygon Labs have announced a multi-year partnership, to scale blockchain infrastructure. Through the collaboration, developers can provision Polygon nodes in one click, using Google’s Blockchain Node Engine, and query Polygon data in BigQuery.

Google Cloud demonstrates support for Polygon’s zkEVM and staking products, to add enterprise-grade performance Polygon’s ever-growing dApp ecosystem.

11. Franklin Templeton: On-Chain Mutual Funds with Polygon

Launch year: 2023
Industry: Asset Management, Finance
Use case: Tokenized U.S. government fund

Financial behemoth Franklin Templeton debuted the first U.S. registered mutual fund on a public blockchain, and it chose the Polygon blockchain to do it. The fund, called the OnChain U.S. Government Money Fund, was previously deployed on the Stellar blockchain, but converted to Polygon in 2023.

With all the compliance requirements completed with the Securities and Exchange Commission (SEC), the fund is now being offered to users through the “Benji Investments” app. Users will interact with tokenized shares represented as BENJI tokens on Polygon. This is a breakthrough for institutional blockchain implementation, with the compliance-ready and secure infrastructure offered on Polygon.

12. Reliance Jio: Bringing Web3 to 450 Million Indians

Launch year: 2023
Industry: Telecom, Digital Services
Use case: Web3 browser, digital identity, mobile dApps

India’s largest telecom operator, Reliance Jio, is partnering with Polygon to bring Web3 features to its 450+ million subscribers. The collaboration will incorporate Web3 technologies based on the Polygon Layer-2 blockchain into JioSphere, a mobile-first browser, and implement digital identity systems with Polygon ID.

The program could onboard more Web3 users than any other, and builds on Polygon’s commitment to real-world, scalable, localized blockchain adoption.

Polygon Is Powering Real-World Web3 Adoption

Polygon is not simply a blockchain platform; it is the engine of worldwide Web3 transformation.

In recent years, Polygon has established itself as far more than an Ethereum scaling solution. Polygon is a trusted infrastructure provider used by many of the biggest names in the world—corporations, startups, artists, financial institutions, and even governments. Polygon has enabled Nike to launch digital fashion, JP Morgan to trade tokenized currencies, and Reddit to onboard 18 million new wallets. Polygon is the backbone of mainstream blockchain adoption.

What makes these partnerships so powerful is not just the big brand name; it is the many real-world use cases and millions of users that are being served under the hood.

Here’s a rundown of the many areas that Polygon is impacting.

Polygon Partnership Summary Table

Company	Industry	Web3 Use Case	Outcome/Impact
Nike	Fashion	NFT collectibles via .SWOOSH	Digital sneaker drops, community co-creation
Starbucks	Retail/Hospitality	NFT loyalty program	Web3-based customer rewards (now closed)
Meta (Instagram)	Social Media	NFT display on profiles	NFT awareness for billions (now closed)
Reddit	Community Platform	NFT avatars	18M+ NFTs minted, seamless onboarding
Mastercard	Finance/Music	NFT fan passes, artist accelerator	Empowering creators via blockchain
Warner Music Group	Entertainment	Tokenized music NFTs	New music ownership and streaming models
JPMorgan	Banking	Tokenized forex trade on DeFi	First institutional DeFi transaction
Adobe Behance	Creative Design	NFT minting for portfolios	Low-fee, eco-friendly NFT tools for artists
DraftKings	Fantasy Sports	NFT marketplace	NFT gamification in fantasy sports (closed)
Google Cloud	Tech/Cloud	Node hosting, zkEVM scaling	Enterprise-grade Web3 infrastructure
Franklin Templeton	Asset Management	Tokenized mutual funds	Regulated fund on a public blockchain
Reliance Jio	Telecom	Web3 browser, digital identity	Onboarding 450M+ users to blockchain

Why It Matters?

• Scale and Adoption: Polygon is bringing Web3 to hundreds of millions of users, sometimes without people even knowing they are using blockchain.
• Relevance Across Industries: From music to finance, Polygon reaches both consumer brands and institutional leaders.
• Scalability & Speed: These partners chose Polygon because they want fast transactions, low fees and growing zkEVM solutions.
• Enterprise Level: When working with partners like Google Cloud and JPMorgan, Polygon has demonstrated that we can support large scale blockchain work, in a secure and compliant manner.

Frequently Asked Questions About Polygon Partnerships